Now your choice — Grace Digital® Link™* OR the YourBrandsRadio™ App using any macOS + iOS + Android + Windows device.
*Bluetooth + RCA audio output to external amplifier and/or speakers
YourBrandsRadio™ for Taco Bell®
+5 Custom Branded Stations
Live Más — loud, bright and a little unexpected. YourBrandsRadio™ for Taco Bell® turns up the counter and the lobby with three high-energy stations — 80's Flashback, Hot Hits and Pop Rewind — each one carrying Taco Bell® ads, promos and messaging right in the mix. Hand-programmed by real people and refreshed every day — never a loop, never a machine. Fully licensed, nothing to manage, and ready in any web browser, the free app, or a plug-and-play Grace Digital® Link™. Más music, all day.
Hot Hits for Taco Bell®
Billboard Top 100
Hot Hits is the Billboard chart itself — the biggest songs in the country right now, across every genre. Pop, rock, country and R&B all share the same countdown, so you'll hear whatever's truly hot and climbing this week. Current, familiar and always on the pulse, this station guarantees a room is playing exactly what people are hearing everywhere else. It's the definitive sound of "now," genre lines and all.
Sample artists: Taylor Swift, Morgan Wallen, SZA, Post Malone, The Weeknd, Luke Combs, Doja Cat, Zach Bryan, Beyoncé, Billie Eilish, Chappell Roan, Sabrina Carpenter, Teddy Swims, Kendrick Lamar, Benson Boone
Pop Rewind for Taco Bell®
Pop Hits & Viral Favs 1978-2018
Pop Rewind is a four-decade party of the pop hits everybody knows, from the 80s through the 2010s. Bright, upbeat and packed with feel-good singalongs, it blends the biggest chart-toppers of each era into one nonstop good time. Familiar, fun and endlessly re-playable, this station keeps energy high without reaching into today's newest releases. It's pure pop nostalgia — the hits you forgot how much you loved.
Sample artists: Madonna, Michael Jackson, Whitney Houston, Britney Spears, Backstreet Boys, Spice Girls, Kelly Clarkson, Katy Perry, Lady Gaga, Justin Timberlake, Rihanna, Bruno Mars, Maroon 5, P!nk, Cyndi Lauper
Millennial Me for Taco Bell®
Digital Download Hits 1998-2016
Millennial Me is the soundtrack of the download era — the adult pop and alt-rock hits that filled iPods and playlists from the late 90s through the mid 2010s. Familiar, upbeat and easy to like, it blends radio-friendly pop-rock and modern favorites into one nostalgic mix for the generation that grew up online. Warm and feel-good, this station is a comfortable, recognizable backdrop for any space. It's the throwback that still feels like yesterday.
Sample artists: Sheryl Crow, Madonna, Coldplay, Janet Jackson, U2, Goo Goo Dolls, R.E.M., The Cure, Counting Crows, Snow Patrol, Adele, Sting, Maroon 5, Kelly Clarkson, No Doubt
80's Flashback for Taco Bell®
MTV Hits 1978-1992
80's Flashback brings back the era of music that reinvented the sounds of rock and pop from the late 70s through the early 90s. Instantly recognizable, relive the days when MTV took the world by storm and music videos were as mainstay as the songs on the radio. Fun and familiar, hear all of your favorite artists and songs that were the soundtrack to a whole generation.
Sample artists: Duran Duran, Prince, Go-Go's, Elvis Costello, Blondie, Michael Jackson, Thompson Twins, Human League, R.E.M., The Police, Talking Heads, Cyndi Lauper, Tears for Fears, Culture Club, Madonna
Rock Classics for Taco Bell®
Rock Classics 1968-1998
Rock Classics is the deeper, more eclectic side of the rock canon — three decades from the 70s through the 90s that mix the timeless classics with cult favorites, album cuts and new wave. The greatest names sit alongside the "I forgot about this one!" gems, so a room gets real rock character with plenty of pleasant surprises. Cool, credible and endlessly re-discoverable, this station is more than a greatest-hits reel — it's rock with range and depth.
Sample artists: The Rolling Stones, Steely Dan, David Bowie, Fleetwood Mac, Eagles, Elton John, The Beatles, The Doobie Brothers, The Police, The Who, Queen, R.E.M., The Cure, Talking Heads, Tom Petty
Your organization has negotiated special pricing with us.
To view pricing + place an order:
Existing customers — just log in, or enter your access code.
New customers — create a new account and request an access code. During normal business hours, we'll generally verify your request and send the code within minutes.
IMPORTANT! One or more subscriptions can be added to any order. However, multiple subscriptions grouped into a single order can only be managed as a group. We highly recommend creating a new order for each new subscription. 1 subscription per order. This will provide you flexibility that you may want or need later with the managment of individual subscriptions, for individual store locations. More about subscriptions here.
| Feature | YourBrandsRadio™ for Taco Bell® | Typical Background Music Service |
|---|---|---|
| Custom Branding & Messaging | Five Taco Bell® branded stations, each carrying your ads, promos and messaging in the mix | Generic playlists — no brand presence or messaging |
| Music Curation | Hand-programmed every day by real people who've scored the world's biggest brands for 20+ years | Algorithmic or static playlists on rotation |
| Delivery Options | All three ways to play: any web browser, the free app (iOS, Android, macOS, Windows), and an optional preconfigured Grace Digital® Link™ device | Usually hardware; sometimes a browser and/or app — rarely all three options |
| Zone & Daypart Control | Assign different stations by zone and change the feel by time of day — you decide what plays where | Often a single feed for the whole space |
| Custom Creative | Ads and promos produced in-house and scheduled into the mix | None, or self-service uploads only |
| Licensing & Compliance | All performance licensing included and administered by us — ASCAP, BMI, SESAC, GMR (U.S.) and SOCAN (Canada), plus SoundExchange. Each quarter we report your business name and address to every PRO, so you’re on record as covered | B2B services include licensing too, but not all cover GMR or SOCAN — and consumer (B2C) services are never licensed for business use |
| Additional Stations | +25 More Music™ Stations (music-only) and +4 The Holidays™ — included free | May offer extra playlists; holiday/seasonal rarely included |
| Content Freshness | Music and messaging reviewed and refreshed daily | Set-and-forget rotations that repeat |
| Support | Live human response within 1 hour, 7 days/week (6am–9pm Pacific), by phone or email | Typically email- or ticket-based; slower response |
| Reliability | A written 99.99% uptime guarantee on a CDN we own outright, with a hassle-free return-and-replace policy on hardware | Uptime and replacement terms vary by provider |
| Management | Fully managed — nothing for you to build, schedule, or maintain | You build and manage playlists yourself |
| Pricing | Quoted per brand rather than published as a standard price | Pricing and licensing terms vary by provider |
| Hardware & Warranty | Optional FCC-certified Grace Digital® Link™ with a 12-month warranty, an available 1-year extension, and no-questions-asked returns on warranty claims | Most include a basic warranty; few offer an extension; none offer no-questions-asked returns on warranty claims |
Yes, it is designed to scale across all Taco Bell® stores. Delivery via browser, app, or hardware allows easy deployment in one or hundreds of locations, with all messaging consistent and music licensing included.
Yes. All stations are custom-built for Taco Bell® with your brand's own messaging, ads, and promos woven between songs. Requests for changes can be made directly to the curation team.
No new equipment is required — play it right in your web browser, download the free app for a device you already own (iOS, Android, macOS, Windows), or opt for an optional preconfigured Grace Digital® Link™ player.
The service includes daily hand-programmed stations, all music licensing, messaging creative, software/app access, and priority support. Hardware is optional and carries a separate (one-time) fee.
Yes, all stations are refreshed daily by experts, ensuring music remains upbeat, on-brand, and never repetitive for staff or customers.
| Feature | YourBrandsRadio™ for Taco Bell® | Typical Background Music Service |
|---|---|---|
| Custom Branding & Messaging | Five Taco Bell® branded stations, each carrying your ads, promos and messaging in the mix | Generic playlists — no brand presence or messaging |
| Music Curation | Hand-programmed every day by real people who've scored the world's biggest brands for 20+ years | Algorithmic or static playlists on rotation |
| Delivery Options | All three ways to play: any web browser, the free app (iOS, Android, macOS, Windows), and an optional preconfigured Grace Digital® Link™ device | Usually hardware; sometimes a browser and/or app — rarely all three options |
| Zone & Daypart Control | Assign different stations by zone and change the feel by time of day — you decide what plays where | Often a single feed for the whole space |
| Custom Creative | Ads and promos produced in-house and scheduled into the mix | None, or self-service uploads only |
| Licensing & Compliance | All performance licensing included and administered by us — ASCAP, BMI, SESAC, GMR (U.S.) and SOCAN (Canada), plus SoundExchange. Each quarter we report your business name and address to every PRO, so you’re on record as covered | B2B services include licensing too, but not all cover GMR or SOCAN — and consumer (B2C) services are never licensed for business use |
| Additional Stations | +25 More Music™ Stations (music-only) and +4 The Holidays™ — included free | May offer extra playlists; holiday/seasonal rarely included |
| Content Freshness | Music and messaging reviewed and refreshed daily | Set-and-forget rotations that repeat |
| Support | Live human response within 1 hour, 7 days/week (6am–9pm Pacific), by phone or email | Typically email- or ticket-based; slower response |
| Reliability | A written 99.99% uptime guarantee on a CDN we own outright, with a hassle-free return-and-replace policy on hardware | Uptime and replacement terms vary by provider |
| Management | Fully managed — nothing for you to build, schedule, or maintain | You build and manage playlists yourself |
| Pricing | Quoted per brand rather than published as a standard price | Pricing and licensing terms vary by provider |
| Hardware & Warranty | Optional FCC-certified Grace Digital® Link™ with a 12-month warranty, an available 1-year extension, and no-questions-asked returns on warranty claims | Most include a basic warranty; few offer an extension; none offer no-questions-asked returns on warranty claims |
Yes, it is designed to scale across all Taco Bell® stores. Delivery via browser, app, or hardware allows easy deployment in one or hundreds of locations, with all messaging consistent and music licensing included.
Yes. All stations are custom-built for Taco Bell® with your brand's own messaging, ads, and promos woven between songs. Requests for changes can be made directly to the curation team.
No new equipment is required — play it right in your web browser, download the free app for a device you already own (iOS, Android, macOS, Windows), or opt for an optional preconfigured Grace Digital® Link™ player.
The service includes daily hand-programmed stations, all music licensing, messaging creative, software/app access, and priority support. Hardware is optional and carries a separate (one-time) fee.
Yes, all stations are refreshed daily by experts, ensuring music remains upbeat, on-brand, and never repetitive for staff or customers.
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Email hello@yourbrandsradio.com
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IO 4 Business, LLC, d/b/a YourBrandsRadio™ and ioBusinessMusic.
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