Included With This Service
Browser + App + Hardware Content Delivery Solutions
Now your choice — Grace Digital® Link™* OR the YourBrandsRadio™ App using any macOS + iOS + Android + Windows device.
*Bluetooth + RCA audio output to external amplifier and/or speakers
YourBrandsRadio™ for Baskin-Robbins®
+6 Custom Branded Stations
Transform your Baskin-Robbins® location into an engaging destination with YourBrandsRadio™ for Baskin-Robbins®, a custom-branded in-store radio service. Beyond mere background music, this unique subscription offers six distinct, family-friendly music stations—80's Flashback, Country Now, Hot Hits, Millennial Me, Pop Rewind, and Super Yacht—each meticulously curated to enhance the customer experience. Crucially, every station integrates Baskin-Robbins® specific advertisements, promotions, and messaging directly into the audio stream, ensuring consistent brand communication from the moment customers walk in.
Unlike typical background music services that rely on algorithms, YourBrandsRadio™ for Baskin-Robbins® features daily hand-programmed music selections by experienced audio professionals. This human touch guarantees a fresh, upbeat, and never repetitive soundtrack, ensuring both customers and staff enjoy a dynamic listening environment. All necessary public performance music licensing (ASCAP, BMI, SESAC, GMR, SOCAN) is fully included
Baskin-Robbins® Chart Toppers
Pop Hits & Viral Favs 2020-2026
Chart Toppers is pure pop, right now — the genre's biggest current songs plus the viral favorites dominating feeds and playlists. Focused squarely on pop (not a genre grab-bag), it keeps your space locked into what's popular this year and the last few. Fresh, current and instantly familiar, this station delivers the hooks, the trends and the names everyone's talking about. It's simply what's popular in pop, all day long. This is the Baskin-Robbins® edition — same programming, with Baskin-Robbins® ads, promos and brand messaging woven through.
Sample artists: Dua Lipa, Ed Sheeran, Taylor Swift, OneRepublic, Harry Styles, The Weeknd, Miley Cyrus, Ava Max, Adele, Justin Bieber, Bruno Mars, Selena Gomez, Ariana Grande, Doja Cat, Olivia Rodrigo
Baskin-Robbins® Millennial Me
Digital Download Hits 1998-2016
Millennial Me is the soundtrack of the download era — the adult pop and alt-rock hits that filled iPods and playlists from the late 90s through the mid 2010s. Familiar, upbeat and easy to like, it blends radio-friendly pop-rock and modern favorites into one nostalgic mix for the generation that grew up online. Warm and feel-good, this station is a comfortable, recognizable backdrop for any space. It's the throwback that still feels like yesterday. This is the Baskin-Robbins® edition — same programming, with Baskin-Robbins® ads, promos and brand messaging woven through.
Sample artists: Sheryl Crow, Madonna, Coldplay, Janet Jackson, U2, Goo Goo Dolls, R.E.M., The Cure, Counting Crows, Snow Patrol, Adele, Sting, Maroon 5, Kelly Clarkson, No Doubt
Baskin-Robbins® Soft Rock Float
Smooth Rock Hits & Favs — It's A Big Boat Baby!
Soft Rock Float takes the breezy spirit of classic yacht rock and sails it into much bigger waters. Anchored by the smooth, glossy FM sound of the 70s and 80s, it cruises onward through soft rock, smooth soul, a touch of disco and today's mellow adult favorites. Laid-back, sophisticated and sun-warmed, this station keeps a room feeling easy, upscale and perpetually on California time. It's yacht rock with a full crew — a bigger boat, a longer voyage and an even better view. This is the Baskin-Robbins® edition — same programming, with Baskin-Robbins® ads, promos and brand messaging woven through.
Sample artists: Fleetwood Mac, Steely Dan, Elton John, Daryl Hall & John Oates, The Doobie Brothers, Boz Scaggs, Little River Band, Chicago, Sting, Sheryl Crow, John Mayer, Eric Clapton, Seal, David Gray, Stevie Nicks
Baskin-Robbins® Yay 80's!
MTV Hits 1978-1992
Yay 80's brings back the era of music that reinvented the sounds of rock and pop from the late 70s through the early 90s. Instantly recognizable, relive the days when MTV took the world by storm and music videos were as mainstay as the songs on the radio. Fun and familiar, hear all of your favorite artists and songs that were the soundtrack to a whole generation. This is the Baskin-Robbins® edition — same programming, with Baskin-Robbins® ads, promos and brand messaging woven through.
Sample artists: Duran Duran, Prince, Go-Go's, Elvis Costello, Blondie, Michael Jackson, Thompson Twins, Human League, R.E.M., The Police, Talking Heads, Cyndi Lauper, Tears for Fears, Culture Club, Madonna
Baskin-Robbins® Country Dip
Country Hits & Favs 2015-2026
Country Dip is a hand-picked mix of the biggest current country hits and favorites from the last decade through today. A continuous, rousing run of chart-toppers and radio staples, it's slick, familiar and made for today's country fan. From stadium-sized anthems to heartfelt storytelling, this station keeps a space upbeat, welcoming and squarely on-trend. Fresh breakout acts and established stars sit side by side, making any room feel right at home. This is the Baskin-Robbins® edition — same programming, with Baskin-Robbins® ads, promos and brand messaging woven through.
Sample artists: Morgan Wallen, Luke Bryan, Kane Brown, Luke Combs, Sam Hunt, Blake Shelton, Eric Church, Kenny Chesney, Jon Pardi, Dustin Lynch, Keith Urban, Cole Swindell, Thomas Rhett, Chris Stapleton, Dan + Shay
Baskin-Robbins® Mixed Scoops
Pop Hits & Viral Favs 1978-2018
Mixed Scoops is a four-decade party of the pop hits everybody knows, from the 80s through the 2010s. Bright, upbeat and packed with feel-good singalongs, it blends the biggest chart-toppers of each era into one nonstop good time. Familiar, fun and endlessly re-playable, this station keeps energy high without reaching into today's newest releases. It's pure pop nostalgia — the hits you forgot how much you loved. This is the Baskin-Robbins® edition — same programming, with Baskin-Robbins® ads, promos and brand messaging woven through.
Sample artists: Madonna, Michael Jackson, Whitney Houston, Britney Spears, Backstreet Boys, Spice Girls, Kelly Clarkson, Katy Perry, Lady Gaga, Justin Timberlake, Rihanna, Bruno Mars, Maroon 5, P!nk, Cyndi Lauper
YourBrandsRadio™ Custom Branded In-Store Radio for Baskin-Robbins® Locations
IMPORTANT! One or more subscriptions can be added to any order. However, multiple subscriptions grouped into a single order can only be managed as a group. We highly recommend creating a new order for each new subscription. 1 subscription per order. This will provide you flexibility that you may want or need later with the managment of individual subscriptions, for individual store locations. More about subscriptions here.
Need Help? 888-688-5962
Compare Key Features
| Feature | YourBrandsRadio™ for Baskin-Robbins® | Typical Background Music Service |
|---|---|---|
| Custom Branding & Messaging | Six Baskin-Robbins® branded stations, each carrying your ads, promos and messaging in the mix | Generic playlists — no brand presence or messaging |
| Music Curation | Hand-programmed every day by real people who've scored the world's biggest brands for 20+ years | Algorithmic or static playlists on rotation |
| Delivery Options | All three ways to play: any web browser, the free app (iOS, Android, macOS, Windows), and an optional preconfigured Grace Digital® Link™ device | Usually hardware; sometimes a browser and/or app — rarely all three options |
| Zone & Daypart Control | Assign different stations by zone and change the feel by time of day — you decide what plays where | Often a single feed for the whole space |
| Custom Creative | Ads and promos produced in-house and scheduled into the mix | None, or self-service uploads only |
| Licensing & Compliance | All performance licensing included and administered by us — ASCAP, BMI, SESAC, GMR (U.S.) and SOCAN (Canada), plus SoundExchange. Each quarter we report your business name and address to every PRO, so you’re on record as covered | B2B services include licensing too, but not all cover GMR or SOCAN — and consumer (B2C) services are never licensed for business use |
| Additional Stations | +25 More Music™ Stations (music-only) and +4 The Holidays™ — included free | May offer extra playlists; holiday/seasonal rarely included |
| Content Freshness | Music and messaging reviewed and refreshed daily | Set-and-forget rotations that repeat |
| Support | Live human response within 1 hour, 7 days/week (6am–9pm Pacific), by phone or email | Typically email- or ticket-based; slower response |
| Reliability | A written 99.99% uptime guarantee on a CDN we own outright, with a hassle-free return-and-replace policy on hardware | Uptime and replacement terms vary by provider |
| Management | Fully managed — nothing for you to build, schedule, or maintain | You build and manage playlists yourself |
| Pricing | Quoted per brand rather than published as a standard price | Pricing and licensing terms vary by provider |
| Hardware & Warranty | Optional FCC-certified Grace Digital® Link™ with a 12-month warranty, an available 1-year extension, and no-questions-asked returns on warranty claims | Most include a basic warranty; few offer an extension; none offer no-questions-asked returns on warranty claims |
Play It Legal. Play It Fair With Artists & Creators.
* For detailed information about commercial music licenses for business, including conditions, limitations and restrictions by collective, select a licensing entity below.
For a general establishment licensing overview, see Licensing Basics.
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